Plytrix Solutions

Product Analytics

Product

Analytics

Transform your product strategy with analytics that drive growth and customer satisfaction.

Strategic Insights for Fast-Growing eCommerce Brands

Dive into your product's data to surpass the insights from standard analytics tools.

Our Product Analytics service enables you to grasp user interactions and feature performance, guiding you towards informed, impactful decisions for your product's growth and market fit.

Feature

Utilization

Identify which features engage your users and which ones fall short.

Predictive

Analysis

Understand user behavior patterns to anticipate potential churn and address user needs effectively.

Insights

Uncover user behaviors to assess whether product changes enhance user satisfaction and loyalty.

Strategic

Direction

With the operational aspects managed, focus on strategic goals like achieving product-market fit.

Tailored Analytics for Product Excellence

Our comprehensive suite of Product Analytics deliverables provides you with the insights needed to make informed decisions that align with your strategic goals. From uncovering sales trends to optimizing the customer journey, each deliverable is designed to offer a detailed understanding of your product's performance and its market positioning.

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Sales Trend Analysis

Gain a detailed insight into your sales trends, including seasonality, day of week, and time of day usage. By comparing these patterns against industry benchmarks, we help you identify strategic opportunities to enhance your sales performance.

Conversion Rate Optimization

Centered on Lifetime Value (LTV) and its key drivers, this section benchmarks your retention strategies against the competition. It analyzes key factors affecting LTV, providing a basis for strategies that enhance customer value and loyalty.

Customer Segmentation

Focusing on the relationship between Customer Acquisition Cost (CAC) and Lifetime Value (LTV) within customer cohorts, including cohort payback periods, this analysis offers strategic guidance to optimize marketing spend, enhance ROI, and improve customer acquisition.

Product Performance Tracking

Loyalty Analytics

Web & App Analytics

Our Collaborative Approach

At the core of our service is a partnership ethos, ensuring we're with you at every stage of your eCommerce journey. Our process is crafted to seamlessly integrate with your business, providing targeted analytics solutions from inception through to continuous growth.

Strategic Partnership

Our journey together starts with a deep dive into your business goals and challenges. This foundational stage establishes us as your analytics partner, committed to crafting solutions that resonate with your unique business landscape.

Solution Crafting

With a clear understanding of your objectives, we move to develop bespoke analytics strategies. This phase is focused on implementing robust tools and methodologies tailored to provide insights that drive decision-making and growth.

Sustained Support

Our commitment to your success extends beyond project completion. We offer ongoing support and advisory services to help you navigate the dynamic analytics landscape, ensuring your analytical capabilities remains a cornerstone of your strategic toolkit.

Iterative Enhancement

Delivering our initial solution marks the beginning of a cycle of enhancement and fine-tuning. Through active engagement and feedback, we refine our approach, ensuring our analytics solutions are perfectly aligned with your evolving business needs.

Leading brands trust Plytrix with their data.

"Plytrix has been an invaluable partner for our e-commerce business. As a result, we are able to more easily uncover insights on our customer's behaviors and confidently make decisions."

Divyan Selvadurai

Earth Rated - Co-Founder

"Plytrix partnered with us to develop an effective Media Mix Model which has unlocked valuable insights into the performance of our marketing channels, revealing their influence on sales and foot traffic."

Drew Addington

Slumberland - VP of Marketing

Plytrix followed through on commitments, met (and beat) deadlines, documented everything, and delivered a well-thought out and beautifully executed product— whether it be code or dashboards."

Felicia Levy

Unison - Director of Analytics

We’ve helped companies thrive.

75% repeat customer rate

200+ client sprints delivered

50+ data products built

Product

Analytics

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